Business Analyst & IT Analyst

Obchodní analytik se čtyřletou praxí. Začínala jako specialistka na digitální marketing. Postupně přešla na pozici business analytika. Je v úzkém kontaktu s vývojáři, řeší a komunikuje požadavky od klienta, stanovuje priority. Učí se SQL, UML a Postman. Má také zkušenosti se systémem Jira. V práci se také podílí na frontendovém testování. Na projektu také používá agilní metodiky, zejména Scrum. Jelikož momentálně aktivně nepoužívá angličtinu, potřebovala by se v ní domluvit.

Business Analyst:

Jan 2019 - Present

• Creating specifications for web development (frontend, backend)
• Testing of online and mobile applications (frontend)
• Reporting of bugs and incidents to web developers
• Communication with business departments
• Proposing UX solutions for online and mobile applications
• Setting up workflow with developers
• Regular consultations with the development team
• Collecting, analyzing, and documenting business requirements

Digital Marketing Specialist:

Nov 2017 - Present

• Search engine optimization (SEO), Paid search (PPC), Display media
• Social media marketing, Content marketing
• Increasing brand awareness
• Creating online campaigns and promotions
• Developing marketing strategies
• ​

Social Media Specialist and Copywriter:

Nov 2016 - Jul 2017

• Designing digital media campaigns aligned with business goals
• Copywriting
• Boosting brand awareness
• Maintaining a strong online company voice through social media
• Cooperating with Marketing, Sales, and Product development teams to ensure brand consistency

Social Media Specialist:

Jul 2016 - Oct 2016

• Building and executing social media strategy
• Generating, editing, publishing, and sharing daily content
• Setting up and optimizing company pages within each platform
• Creating editorial calendars
• Continuously improving social media performance through data analysis

Office Manager:

Oct 2014 - Jul 2016

• SEO (e-commerce), Google AdWords, Google Analytics
• Administration of ads on Facebook
• Preparing materials for exhibitions
• Invoicing and warehousing
• Administration of websites and e-shop
• Translating from English

Education:

Education Faculty of Mass Media Communication,

University of Ss. Cyril and Methodius in Trnava Master's degree, Marketing 2012 - 201